Flexible, modular and hybrid: Cloud playout solutions

23 June 2022


A hybrid approach may work best as broadcasters can deploy cloud technologies on site at a pace that suits them and take their first step in the migration journey to an eventual cloud deployment, minimising the risk. We recently joined the Amazon Web Services (AWS) Partner Network and completed the Foundational Technical Review program for […]

A hybrid approach may work best as broadcasters can deploy cloud technologies on site at a pace that suits them and take their first step in the migration journey to an eventual cloud deployment, minimising the risk.

We recently joined the Amazon Web Services (AWS) Partner Network and completed the Foundational Technical Review program for our Virtualised Playout solution, enabling us to identify and implement AWS well-architected best practices and ensure the best possible customer experience.

We know broadcasters have multiple types of channels under their umbrella, such as non-time-critical content made up of pre-prepared and pre-rendered graphics, with simple automation, where content is uploaded once into the cloud and stays there. On the other end are channels delivering quality live content, that are time-critical with HD or UHD resolutions, complex real-time graphics and even HDR content. So here, committing fully to the cloud may make less sense financially.

Read the article in full HERE.


Latest news

Leading playout automation for 25 years

In the ever-evolving broadcast industry, choosing the right playout automation provider is crucial. Sally Wallington, Pebble SVP of Sales, shares her expertise on what broadcasters must consider to ensure they select a system that truly fits their needs. A quarter of a century ago, playout automation was already a well-established technology, but it looked very […]

READ FULL ARTICLE

Pebble provides playout for SRF facility

Epsom, Surrey, UK, 18 March 2025: Pebble, the leading automation, content management and integrated channel specialist, has completed the development and implementation of the playout functionality for Swiss national broadcaster, SRF. The project involved collaboration with multiple vendors to achieve seamless workflows in the all-IP environment.  SRF has relocated to a purpose-built headquarters in Zurich. […]

READ FULL ARTICLE

Pebble celebrates 25 years of expertise in playout automation

Epsom, Surrey, UK, 5 March 2025: Pebble, the leading automation, content management and integrated channel specialist, is celebrating its 25th anniversary this year and will be present at NAB Show (booth W2135, Las Vegas Convention Center, 6-9 April). This anniversary is even more meaningful as it aligns with television’s centenary, marking 100 years since John […]

READ FULL ARTICLE