NAB and ISE were each heralded as success stories as the trade show scene gets back up and running across the shared ecosystems of media technology, pro AV, and pro audio. With IBC on the horizon at the end of the summer, TVBEurope asked a selection of exhibitors, attendees, and industry folk for their perspectives on the return to in-person events in the first of a three-part TVBEurope.com feature.
Alison Pavitt, Director of Sales and Marketing shared her views:
Views from the tradeshow floors Pt 1