Broadcasting in 2023: Re-defined Workflows and Business Models

22 December 2022


Miroslav Jeras, CTO, shares his predictions of 2023 trends within broadcast with TV Technology: The growth in confidence to adopt virtualized playout workflows and transition to IP will continue, said Miroslav Jeras, Chief Technology Officer at Pebble, a provider of broadcast automation, playout, and management solutions. “Broadcasters can deploy IP-based channels with less hardware whilst leveraging […]

Miroslav Jeras, CTO, shares his predictions of 2023 trends within broadcast with TV Technology:

The growth in confidence to adopt virtualized playout workflows and transition to IP will continue, said Miroslav Jeras, Chief Technology Officer at Pebble, a provider of broadcast automation, playout, and management solutions.

“Broadcasters can deploy IP-based channels with less hardware whilst leveraging preferred workflows and with increased flexibility to launch and decommission event/pop-up channels quickly,” he said. “The importance of hosting this operational infrastructure in a standard data center environment is key. However, the transition to IP and virtualization isn’t seamless. Transporting media between premises and the cloud can be challenging and improving interoperability within the broadcast chain is in everyone’s interests. Working with a trusted vendor will be valued and adopting open standards geared towards on-prem installations, e.g., SMPTE 2110 and NMOS is encouraged. We predict new standards supporting cloud and hybrid systems will be published, which would be welcomed by both vendors and end users.”

Jeras concluded: “2023 will see the hybrid era persevere where on-prem and the cloud and interoperability with legacy systems will go hand in hand.”

Read the predictions of industry peers HERE.


Latest news

BROADCAST ASIA 2024

Visit us at Broadcast Asia 2024 in Singapore! This year we’re at stand 6H1-8 from May 29-31. More information coming soon!

READ FULL ARTICLE

Pebble Collaborates with NVIDIA to Bring PRIMA – Pebble’s State-of-the-Art Software Platform – to NVIDIA Holoscan for Media

Epsom, Surrey, UK, 11 April 2024: Pebble, the leading automation, content management, and integrated channel specialist, today announced a collaboration with NVIDIA. Through this collaboration, PRIMA enables Pebble’s customers to access the power of NVIDIA Holoscan for Media, enhancing their media capabilities. At NAB Show 2024, attendees will be able to see for themselves the […]

READ FULL ARTICLE

Pebble and Virtual AI’s Op2mise Strengthen Collaboration to Enhance Innovative FAST Solutions for Media and Broadcast Organisations

Epsom, Surrey, UK, 8 April 2024: At NAB 2024 Pebble and Virtual AI will be showcasing FAST solutions based on Pebble’s PRIMA Playout and Automation product and Op2mise from Virtual AI. Pebble and Virtual AI have partnered to address the growing FAST market, the two companies are combining market leading playout solutions with advanced AI […]

READ FULL ARTICLE