Pebble and Virtual AI’s Op2mise Strengthen Collaboration to Enhance Innovative FAST Solutions for Media and Broadcast Organisations

08 April 2024


Epsom, Surrey, UK, 8 April 2024: At NAB 2024 Pebble and Virtual AI will be showcasing FAST solutions based on Pebble’s PRIMA Playout and Automation product and Op2mise from Virtual AI. Pebble and Virtual AI have partnered to address the growing FAST market, the two companies are combining market leading playout solutions with advanced AI […]

Epsom, Surrey, UK, 8 April 2024: At NAB 2024 Pebble and Virtual AI will be showcasing FAST solutions based on Pebble’s PRIMA Playout and Automation product and Op2mise from Virtual AI.

Pebble and Virtual AI have partnered to address the growing FAST market, the two companies are combining market leading playout solutions with advanced AI driven TV scheduling and planning capabilities to bring new levels of functionality and revenue optimization for FAST services.

Neil Maycock, Pebble CCO, explains “Pebble and Virtual AI have already identified that the combination of Op2mise and Pebble’s playout solutions provide customers with a feature rich solution for FAST. With the introduction of PRIMA at NAB we are now expanding the range of customer requirements we can address. PRIMA Playout and Op2mise are an ideal combination to target FAST applications where customers want to minimise operating costs and leverage public cloud.”

“Virtual AI is proud to offer a top-tier scheduling product tailored specifically for the fast- growing FAST sector,” says Simon Osman, Commercial Director at Virtual AI, “As viewers and platforms increasingly seek a broadcast quality experience, our solution coupled with Pebble stands out. Op2mise creates value for chanel operators and content owners by leveraging the power of automation, data analytics and revenue optimisation. We are excited to showcase our commitment to delivering excellence in detail.”

Pebble and Virtual AI will be at NAB, where they will be demonstrating the capabilities of Pebble Playout and the Op2mise solution, supported by experts from both companies to discuss any FAST requirements.

Find out more on booth #W3267 at NABShow 2024, 14-17 April.

### ENDS ###


Latest news

From infrastructure to interoperability: Pebble at IBC 2026

At IBC 2026, Pebble CTO Miroslav Jeras speaks to IAMT about how the shift towards software-based playout is reshaping broadcast infrastructure and driving the need for greater flexibility across on-premises, private cloud and public cloud environments. He discusses the work being carried out by EBU and AMWA around Dynamic Media Facilities and MXL to improve […]

READ FULL ARTICLE

SBT expands playout operations with Pebble Automation

Epsom, Surrey, UK, 6 October 2026: Pebble, a leading specialist in automation, content management and integrated channel solutions, is supporting the continued modernisation of playout at Brazilian national broadcaster SBT. Its Automation platform provides the foundation for SBT’s national channels, has enabled the addition of SBT News, and is designed to support future developments including […]

READ FULL ARTICLE

The real question behind every playout decision

Selecting a playout system is a decision that reaches far beyond a technical comparison. Pebble’s SVP Sales, Sally Wallington, explores what broadcasters really need from their technology choices, from proven reliability and operational confidence to a supplier that understands the pressures of running mission-critical services. With commercial pressure increasing and technology choices expanding, broadcasters are […]

READ FULL ARTICLE